Despite the recent explosion of online commerce, only 45% of customers shop for the latest fashion items online. This is even though fashion pieces are often more affordable online – due to the lower overhead costs of the retailers – and usually come with more special offers. It is an interesting statistic, especially since other markets are seeing a bigger portion of online customers.
In the fashion world, shopping for the best pieces offline is actually still a good idea. There are a number of advantages to be gained from visiting a local retailer and browsing through their collections. We are going to take a look at these advantages in this article.
Online Items, Offline!
At the top of our list of benefits, we have the long array of online brands that are starting to accommodate offline shoppers by opening their own retail stores. We also have indie fashion brands with strong online presences keeping their offline shops accessible. These are the places where you can find the best fashion pieces and the latest collections.
Let’s say you’re shopping for women’s fashion pieces and you want to visit a local retailer. The best women clothing LA stores are run by companies such as The Clothing Lines, most of which are also available online. Still, collections that are yet to be available on their sites are often already on display at retail stores, making offline shopping a very rewarding experience.
Speaking of experience….
The Shopping Experience
Online shopping has gotten better over the years. There are measurement guides that will help you pick the right size regardless of the fashion items you’re getting. You also have protections, including a 30- to 90-day money back guarantee, for more convenience. Even with these elements in place, nothing beats actually trying on the best clothes Los Angeles has to offer before deciding to buy them.
Shopping online is the perfect opportunity to update your measurements. You can gain a better picture of the sizes you should go for when shopping online by occasionally visiting local retailers. The same can be said for shoes and accessories, since they too now come in different sizes.
Of course, you have that unique opportunity to actually experience how the fashion items feel when worn before deciding to buy them. You can give the items you buy online a try and decide to return them, but the experience is much better offline.
More Deals to Explore
Since offline retailers are now competing with their online counterparts for market share, it is not surprising to find more deals being made available offline. We see seasonal discounts all the time; buying off-season items is something that you should do offline just because you can get so many discounts with each purchase.
Special offers and loyalty programs are also promotions that we’re starting to see from the best local retailers. The next time you’re thinking about picking up a pair of jeans or you just want to check out the latest collections from top brands, consider spending an afternoon visiting the retailers near you to enjoy these benefits.